Marketing - About Us

Mission :

Providing a Global jazz community for Smooth Life enthusiasts, with a vibrant multimedia experience, combining the finer things in life... Music, travel, food and entertainment.

 

Vision :

To enhance the intimacy of radio, by creating an exciting, lifestyle experience leveraging today's technology, entertainment and design. Artfully mixing relaxing music with marketing messages of interest to connect with an extremely responsive audience around the world.

 

Marketing Strategy :

SmoothJazz.com Global has redefined the format to be uplifting and free-spirited... featuring music with the relevance of pop and the depth of jazz.

We seamlessly integrate lifestyle products, services, new music and events into more than a dozen SmoothJazz.com platforms including our website, radio streams, social media, email blasts, as well as our video and on-demand channels to reach a marketplace of consumers and industry individuals who have trusted us since 2000.

 

Artist Relations :

Artists are the most important part of our Global community. We offer a highly qualified team of Artist Relations and Global Music Marketing professionals who have extensive experience in radio programming, event promotion, music production, sales and marketing, P.R. and on-line media.

SmoothJazz.com Global has become a valuable resource for recording artists and music labels by brand building to an audience of 20 million listeners and visitors in over 200 countries around the world, as well as to our network of radio stations, live event producers, managers and agents.

We have developed a highly effective, hands-on approach to Artist Development... we offer a full-service, marketing management team for our clients with a comprehensive, cost-effective suite of promotional campaigns.

The SmoothJazz.com Artist roster is comprised of artist clients by invitation only, which allows us to be selective when signing new talent. We qualify each recording artist to be sure that we can deliver the results our clients seek, such as radio airplay, bookings, sales and global exposure.

With a reputation of influencing worldwide music enthusiasts to discover... radio programmers to play... and event promoters to book... SmoothJazz.com Global will elevate your music to the front and center.

 

World Premiers :

SmoothJazz.com Global is the only on-line music outlet on the planet for intimate and exciting, track-by-track, advance previews of new music releases with the artists on-air live with SmoothJazz.com founder/president, *Sandy Shore.

Exclusive presentations have included : Al Jarreau, George Benson, Boney James, Fourplay, Dave Koz, Gerald Albright, Keiko Matsui, Peter White, Rick Braun, Maysa, Nathan East, Norman Brown and many more. Enjoy previously aired World Premier Interviews HERE : smoothjazz.com/worldpremier/

*The music industry innovator started her broadcasting career at the age of 15 on John Steinbeck's Cannery Row in Monterey, California. Hand-selected, less than 10 years later for the KTWV - The Wave's on-air team in Los Angeles, the popular radio personality turned successful concert promoter, purchased the SmoothJazz.com domain in 1995, launching a Global radio station in 2000.

 
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